Comments on: American Express Crowned World’s Top Financial Services Brand for 2012 http://bankinnovation.net/2012/10/american-express-crowned-worlds-top-financial-services-brand-for-2012/ Exploring the Future of Bank Customer Experience Thu, 16 May 2013 18:58:05 +0000 hourly 1 By: Why You Should Care That Lady Gaga Scored 30 Million Twitter Followers | Bank Innovation http://bankinnovation.net/2012/10/american-express-crowned-worlds-top-financial-services-brand-for-2012/comment-page-1/#comment-964 Why You Should Care That Lady Gaga Scored 30 Million Twitter Followers | Bank Innovation Thu, 04 Oct 2012 17:58:47 +0000 http://bankinnovation.net/?p=10735#comment-964 [...] seem like a low number compared to Lady Gaga, but consider that the Twitter feed of Coca-Cola, the No. 1 brand in the world, has around 615,000 followers. The upshot to us is this: celebrities trump all in the social media [...]

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