http://bankinnovation.net/2012/10/the-real-advantages-of-cross-selling-online-rather-than-at-the-branch/ Exploring the Future of Bank Customer Experience Tue, 21 May 2013 10:12:53 +0000 hourly 1 http://bankinnovation.net/2012/10/the-real-advantages-of-cross-selling-online-rather-than-at-the-branch/comment-page-1/#comment-979 Tim Bunch (@timbunch) Mon, 15 Oct 2012 18:23:05 +0000 http://bankinnovation.net/?p=10777#comment-979 The issue is not one vs. the other. It’s that most of us are only doing one, and the one that we are doing doesn’t account for the majority of our volume.

]]> http://bankinnovation.net/2012/10/the-real-advantages-of-cross-selling-online-rather-than-at-the-branch/comment-page-1/#comment-968 Bryan Clagett (@Clagett) Tue, 09 Oct 2012 19:12:39 +0000 http://bankinnovation.net/?p=10777#comment-968 Is the issue really one channel versus the other? Or is it leveraging data so that offers can be made personally relevant at the most appropriate time (sometimes online, sometimes at point-of-sale in a face-to-face interaction).

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