Amazon Gets Jump on Payments for ‘Internet of Things’ With Dash [VIDEO]

  • JJ Hornblass
  • March 31, 2015
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canstockphoto10385517Payments through the Internet of Things is here.

Amazon today introduced Amazon Dash, which allows consumers to reorder household staples with the click of a “Dash Button,” which would be affixed on the device. Think of ordering more coffee by clicking a Dash Button literally adhered to your coffeemaker.

The device uses consumers’ Amazon Prime accounts to process the order. That means the payment is automatically processed after the Dash Button is clicked.

The Dash Button is just the start. From TechCrunch:

The Dash Button is tied to Amazon’s Dash Replenishment service, which will offer direct integration for the same kind of service into devices themselves. Imagine, for instance, a coffee maker that has a button to automatically re-order coffee beans or filters, or a washing machine with a built-in button to order detergent. Amazon has already partnered with a number of companies to make this happen, and will ship the first-such devices this fall. Some products will even auto-detect when they need replacement supplies and order instantly if a consumer enables that feature.

Presumably, in all cases, the payment will be inextricably tied to the supply replacement. Better ramp up that IofT payments timeline, folks.


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JJ started the first iteration of Bank Innovation back in 2007, and has been working on it ever since. He also serves as President & Chief Executive Officer of Royal Media, Bank Innovation’s parent. He founded Royal in 1995 and oversees all aspects of the New York-based diversified media company. Prior to forming Royal, JJ was on the editorial staff of American Banker, the daily newspaper, and worked as an editor of a business magazine in Hong Kong. As a reporter and editor, he has won journalism awards from the National Press Foundation, Newsletter & Electronic Publishers Foundation, and the Reader’s Digest Foundation. He has a BS in Economics from Yeshiva University and a Master’s from the Columbia University Graduate School of Journalism. He was also a Fellow at the University of Wisconsin-Madison Graduate School of Banking. He lives in New York City with his wife, two daughters, and son. He counts among his accomplishments one New York City Marathon, two New York City Triathlons and the 2010 Father’s Day 5K, the first race he ever ran with his daughters. He can be reached at or 212-564-8972.

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