Top Banking Video Ads of 2015 – Page 4

  • Philip Ryan
  • December 14, 2015
  • 1

5. Bank of Scotland’s clever video looks at the millennial conundrum of getting out of the parents’ house, with a guest appearance and sage advice from the imposing James Cosmo of HBO’s Game of Thrones.

4. Nedbank out of South Africa brings us another horse-centric video, this one three minutes long and featuring a cinematic opening, middle and ending.

3. Singapore-based United Overseas Bank (UOB) looks at the old nature vs. nurture debate, with a modern detour to discuss the possibilities of selecting certain traits in children through genetic engineering.

2. Get out your handkerchief for this Commonwealth Bank of Australia spot. You’ve been warned.

1. Ally FInancial’s “mute button” is our pick for the best bank of the year. Or maybe ever.

20 to 15 | 15 to 11 | 10 to 6

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Philip Ryan is Associate Editor of Bank Innovation. He worked as a web developer for the Fund for the City of New York for six years, and was an HTML developer at Ocean-7 Development back in the go-go ’90s. He has more than 15 years' experience in online journalism. He can be reached at pryanrmg1@gmail.com.

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