The popularity of mobile is on an upswing—so much so, in fact, that many banking clients now choose to do the entirety of their banking through their mobile device.
An average of 25% of banking customers are “mobile-only,” according to the June Monkey Insights report released by Malauzai Software last week. “Best in class” financial institution, according to the report, have an almost equal split with 44% of their customers considered “mobile only.”
While most customers are still varying mobile services with internet banking (and even some in-branch visits), about 54% of active digital banking users are now using a form of mobile banking, according to the report.
The full report may be viewed here.3 - Readers Like This Post