Post Tagged with: "bank advertising"

ANZ Unveils Hysterical ‘Pay by Bum’ Series of Ads [VIDEO]

ANZ Unveils Hysterical ‘Pay by Bum’ Series of Ads [VIDEO]

by June 6, 2016 at 10:32 am 1 comment

Playing off “fanny pay” humor, ANZ, the New Zealand bank, dropped three new “pay by whatever” ads yesterday that are just hysterical. The series urges consumers to “pay using your phone with ANZ,” and each ad shows an, er, unconventional way to use a phone for payment. The idea isRead More

In Super Bowl Ads, Data Shows Finance — Especially PayPal — Scored

In Super Bowl Ads, Data Shows Finance — Especially PayPal — Scored

by February 18, 2016 at 12:32 pm 1 comment

No, this is not a Peyton Manning post. New data released today shows that finance ads during Super Bowl 50 performed better than ever. And PayPal, in particular, posted the highest “likeability” score of any finance ad shown during a Super Bowl, according to ACE Metrix. In total, 11% ofRead More

VIDEO: New Wells TV Ad Centers on Mobile Alerts

by May 13, 2014 at 10:34 am 0 comments

A new Wells Fargo & Co. advertising campaign unveiled yesterday centers on mobile alerts. The premise of the ad is that consumers can avoid nasty fees — and do good — by mobile banking with Wells. The new ad was posted yesterday on YouTube. The ad also leverages a TwitterRead More

Ad from Kotak Mahindra Bank Is Best of 2013

by December 16, 2013 at 5:29 pm 0 comments

The suspense is over. This morning we showed you 11 of the best bank ads from 2013, and now we’re unveiling the No. 1 ad of the year: Kotak Mahindra Junior Bank Account. The ad features a charming narrative of financial responsibility for young people. What can we say? We’re suckers forRead More

11 Best Banking Ads of 2013

11 Best Banking Ads of 2013

by December 16, 2013 at 12:18 pm 2 comments

If you work in the financial space, chances are you notice bank ads when they come up on the tube. Which ones made you take notice this year? From the sentimental to the silly, banks occasionally featured celebrities in 2013, but mostly focused on the ordinary folks who make upRead More

VIDEO: Hysterical De Niro Ad for Santander (and No D*** Word)

by October 31, 2013 at 10:35 am 0 comments

Banco Santander has recruited legendary actor Robert De Niro to (sort of) promote the bank’s Extra 20 checking product. If you are expecting the “Goodfellas” De Niro, prepare to be shocked.