Post Tagged with: "Brand Loyalty"

Advanced analytics: Solving your customer experience business needs

by December 4, 2013 at 3:28 pm 0 comments

“By observing conversations on Facebook, Twitter, and LinkedIn, we understand what the actual needs of customers are, the problems they face, and use the same data to identify opportunities.” – Steven J. Ramirez, Beyond the Arc, Inc.

Gen-M: the abandonment of “touch and feel” and the emergence of “see and hear”

Gen-M: the abandonment of “touch and feel” and the emergence of “see and hear”

by October 6, 2012 at 11:32 pm 0 comments

Baby Boomers and Gen-X have in common the need to experience life in all it’s glory. Whether that is born out of a sense of adventure, the need for tactile feedback or in the sense of face-to-face social connections, at the core of much of our buying behavior historically has been the need to ‘touch […]