Post Tagged with: "CitiSimplicity"

#CitiSimplicity Gets Hijacked

#CitiSimplicity Gets Hijacked

by April 23, 2013 at 11:44 am 2 comments

In yet another sign of the risks of social media marketing, Citibank’s Twitter campaign for its new Citi Simplicity Card has been hijacked with negative tweets. The hashtag #CitiSimplicity, designed to showcase social media comments on the new Citi credit card, is generating some negative comments about the bank. ForRead More