What is customer experience innovation?

  • Steven Ramirez
  • November 18, 2013
The answer: NOT the same as customer experience ‘improvement.’ “Too many innovation initiatives are vulnerable to copycats… a...

What you can learn from analyzing social media

  • Nick Baldocchi
  • November 4, 2013
In the last 10 years, social media has become a vast source of direct consumer comments where people can freely share their opinions on products, serv...
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