Mailnesia and the New Wild West of Email

  • JJ Hornblass
  • January 22, 2013
Do you know Dan Sharp? How about Cody Davis or Evan Austin or Gilbert Casper? You don’t because they aren’t real people. They are phantoms...

Citi’s Email Fail

  • Philip Ryan
  • January 9, 2013
Citibank has an email problem. Want to see it? Go to citibank.com. Click on “Contact Us,” near the top right-hand corner of the homepage. ...

Direct Mail Still Has Impact in Digital World

  • Jim Marous
  • November 18, 2011
As more and more marketing dollars are funneled into digital and social media, and as postal rates continue to climb, direct mail marketing has been g...