Post Tagged with: "E*Trade"

Citi Fintech Loses CEO Before It Launches a Single Product

Citi Fintech Loses CEO Before It Launches a Single Product

by August 12, 2016 at 3:33 pm 3 comments

Citi Fintech launched in the fall of 2015 to build the bank of the future, but it has yet to release a product. Now Citigroup‘s innovation unit has lost its CEO. USAA announced today that Citi Fintech CEO Heather Cox was joining the bank as chief technology and digital officer, a newRead More

Intuit Looks Like the 2014 Super Bowl’s Only Financial Advertiser, and It Is Not Even Using Its Slot

Intuit Looks Like the 2014 Super Bowl’s Only Financial Advertiser, and It Is Not Even Using Its Slot

by January 3, 2014 at 10:04 am 0 comments

Ah, the Super Bowl — where 30 seconds costs around $4 million. To many, the Super Bowl is one of the world’s largest sporting events. To others, the advertising in between the football is the more interesting “game.” The thing is, financial services advertisers appear to be again shunning the SuperRead More

During Super Bowl XLVII, E*Trade Was the Only Financial Services Advertiser

by February 3, 2013 at 9:06 am 1 comment

For financial services marketers, it is anything but a “Super” Bowl this year. According to published reports, E*Trade Financial was the only financial services company spending the $3.8 million for a 30-second spot during this year’s Super Bowl, which featured a skin-of-their-teeth victory for the Baltimore Ravens. That is notRead More