What I heard at the Swiss International Finance Forum Last week I attended the Swiss International Finance Forum organized by NZZ konferenzen and with a theme “Back to growth”. Sergio Ermotti, CEO of UBS reminded the audience that all the “Regulations that are killing us” (us the regulated banks) haveRead More
Post Tagged with: "mindshare to marketshare"
Digital wealth management requires willingness to change the current comfortable and seemingly safe business practices. The truncated message from the myth of Icarus, is that it is dangerous to fly high; but the forgotten message is more important for Wealth management: “It is equally dangerous to fly low”. ItRead More
On Tuesday, our Research Note focused on how both incumbent Financial Institutions and Fintech upstarts are increasingly being judged on the same metric – CAC/LTV. On Wednesday, our Research Note focused on how Salesforce is moving into this vertical market. Today we look at the other players focused on thisRead More
I am using Unicorn as short hand for a $ billion of value created in a few years. The word has clearly been abused and over used and I believe that there are far fewer Unicorns than advertised (as discussed here). However the U word is still a reasonably usefulRead More
This is a Chapter from my book, Mindshare to Marketshare. The “moment of sales truth” is that moment when you clinch a sale. Even in a 6 month long sales cycle with multiple stakeholders, there is a moment of sales truth when you can “see it in their eyes” thatRead More
This is what I learned about the startup speed dating format (5 min pitch and then 15 mins one on one mentor/startup) in Zurich last week for StartUp Bootcamp Fintech: Startups need more coaching on how to get the best from these events. Maybe the first event is where theyRead More
There are two reasons for my crowdsourced case study: Reason # 1: Make more money from my book. I understand that nobody other than myself is interested in that objective. The only reason why I think that Fintech people will be interested is reason # 2. Reason # 2: The creative economy could be the…Read more Could Bitcoin help me cut out the 40% that Amazon takes to sell my book?
For context, please read yesterday’s post on Creative economy, micropayments and Bitcoin. This series of posts started with a simple question: “Could I sell more books and keep more of the profits by selling direct and cutting out intermediaries?” The economics of the publishing business has interested me since I wrote this article on ReadWrite in 2009.…Read more Could Bitcoin and/or Micro Payments Help Me Sell More Of My Book?
This is a Chapter from my book, Mindshare to Marketshare. Fast Moving Consumer Goods (FMCG) companies are masters at avoiding commoditization. Think of Coca Cola selling sugared water at high prices or Gillette charging a premium for razor blades. Coca Cola is worth around $182 billion and is one of Warren Buffet’s core “forever” stocks.…Read more Turn Secret Sauce Into Unfair Advantage
This is a “bonus chapterette” from my book Mindshare to Marketshare. This is deliberately simplistic. It is a 7-point checklist. If you really have all these 7 items, you should aim to raise a lot of money and create a Unicorn. If you don’t, somebody else will. An honest evaluationRead More