The Plenti nationwide advertising campaign, which kicked off last month, hit high gear last night when AT&T used its spots during the NBA Finals for the rewards program. The Plenti rewards program, administered by American Express, officially kicked off on May 4. Generally, the ads center on the idea thatRead More
Post Tagged with: "Plenti"
Plenti, the new American Express rewards program for a selection of major brands, will kick off on May 4. The rewards program serves AT&T, ExxonMobil, Macy’s, Nationwide, Rite Aid, Direct Energy and Hulu. The interesting thing about Plenti — and why is deserves our mention — is that it lets consumersRead More