A recently-launched micropayments platform seeks to upend how people buy and sell digital content. QUID, a Toronto-based payments startup founded by a Google veteran, enables online transactions as sm...
Can regularly checking your credit score actually help improve your results? We wanted to know the answer to that critical question, so Credit Sesame partnered with Megan Hunter Antill and Jessica Yu, Ph.D., candidates in Quantitative Marketing at Stanford Graduate School of Business, to find out. We conducted an analysis of consumer behavior patterns and […]
For quite a long time, traditional brick and mortar banks only had to worry about making money and being profitable. All that is changing due to emerging technologies. The banking industry is facing many unprecedented challenges due to the rise of financial technology companies. Industry-leading operators, as well as ambitious startups in the banking scene, […]
On the surface, a financial services marketing strategy is not completely different than a marketing strategy for any other industry. The crucial difference, though, is the higher and more demanding standard that financial services have from their customers. A financial services marketing strategy must be more rigorous and well-thought-out in order to be successful. There […]