For Most U.S. Consumers, the Branch Is Still Important

Consumers want to engage with banks on an omnichannel level, and right now, the mobile channel seems to be the most popular. The percentage of "mobile-dominate" customers, who prefer to bank from their smartphones, has increased from 10% to 15% of consumers YoY, according to a June 2018 report published by PwC. Mobile might be ...Read More

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