NYTimes and CNBC is reporting that Barklays is committing $4 Million (20 yr naming rights) to a Brooklyn Subway Station. Makes you think who is more desperate – a city strapped for cash or a bank that’s desperate for an improved image? Then again you better be careful about what you wish for…the subways have more than a bit of a dark reputation in the Big Apple that can rub off in the wrong way. Come to think of it, you might be able to get a Metro Station right now in DC at a good price.
Now Entering Big Bank Station? Fugheddaboudit!
Looks like the play is for the “Barklays Center” which is a major part of the Brooklyn Atlantic Yards project. Seem to be heavily invested in the migration of the Bruce Rattner and the Nets to Brooklyn and the busine$$around that. Maybe a good idea if it all works out?